Ameri

Ameri, is a Jaipur based jewelry brand started in 2020 by our founder Aarushi Mahajan with the support of her husband Gourang Khandelwal. Their combined experience of a decade in bespoke jewelry crafts and having worked extensively in luxury marketing, our founders started Ameri. The brand name ‘ Ameri’ , is a shortened excerpt from Jaipur, which is an ode to our founders’ love for luxury, travel and fashion.

Ameri was founded to create jewelry that is unique and captivating. Our founder derives her inspiration from her travels and designs pieces that are dynamic, juxtaposing contemporary style with traditional craftsmanship from Jaipur.At the core of Ameri, lies the idea that there is no substitute for quality and the entire range of products is brought to life with an in-house set up, placing special emphasis on technique, designs and using best quality stones and metals bejeweled with master craftsmanshipSince its inception, Ameri has collaborated with multiple brands including- Jaypore, Pernia’s Pop- Up Shop, Forever 21, Fuel, Agashe and created exclusive lines for the brands.